
Most real estate startups die from the same three mistakes:

1. **Building for investors, not buyers**
2. **Focusing on features instead of trust**
3. **Optimizing for growth instead of reliability**

The result? Beautiful websites that convert nobody.

## The Investor Trap

When you're raising money, you optimize for what investors want to see:
- Flashy visuals
- Growth metrics
- Market size projections

But buyers care about completely different things:
- Can I trust this team?
- What happens if something goes wrong?
- Who else has invested here?

## Trust vs Features

I've seen projects with:
- 3D virtual tours
- AI-powered recommendations
- Blockchain integration

All of which are useless if the basic trust signals are missing.

> You can't innovate your way out of a trust problem.

## What Actually Matters

Instead of building features, focus on:
- Team transparency
- Clear processes
- Client testimonials
- Risk mitigation

Build trust first. Everything else is secondary.

